Building A Brand in Public Documentary Series

Everywhere you look, you see brands and entrepreneurs with huge follower counts, tons of engagement, and big libraries of content.

When they give a sneak peek of their annual revenue, their making hundreds of thousands or millions of dollars a year.

But when you compare it to what you have and how you're performing, you just can't believe that this is possible for you, too.

You wish you knew the exact steps these solopreneurs took, and all the tools they used, and the systems that helped them become so successful. You want to know how, so you can do it too.

Don’t you wish you could have just seen how they did it right from the beginning?

Well, now you can.

I'm building a brand called "California Digital Nomad" completely from scratch

And I'm documenting EVERY SINGLE STEP of the process.

Why?

Because I want to show what it ACTUALLY takes to build an online business around your brand from nothing in 2025.

This is day one of what will be a 1-2 year journey that I'm sharing as an ongoing documentary series.

You'll see everything

California Digital Nomad will focus on outdoor exploration across California. I'm creating content across multiple platforms:

The goal of this brand is to build an audience passionate about outdoors, exploration, and weekend road trip adventures.

And eventually, I’ll look at monetization opportunities through ads, sponsorships, and possibly membership communities.

I’m going to use a simple 5 step funnel to build this business, the same 5 steps I teach in my marketing blueprint.

What makes this different is that I'm not pretending I have it all figured out. You'll see me:

In my latest video, I literally sat in my car at a park and created all my social media accounts right there. No fancy equipment, no team, just me and laptop.

If you've ever thought about building your own brand or business but felt overwhelmed by the process, this series is for you. I'm proving that:

What you DO need is consistency, willingness to learn, and the courage to just get started.

I'll be sharing everything that works (and doesn't work) so you can apply these lessons to your own business. This will be a live case study in brand building for 2025 and beyond.

It will be the exact framework you can apply to your own business so you can build it up using all the same marketing strategies, tools & software, AI, and management systems.

There's something powerful about following a journey from the very beginning. You'll get to see the complete journey of this brand from absolute zero to whatever this becomes.

And if this interests you, I'd love for you to come along for the journey. Subscribe to stay updated on every step of this adventure. I promise to keep it real, practical, and hopefully, inspiring.

Let's see where this goes!

See you soon.

Amado

PS: If you've been thinking about starting something of your own, let this be your sign. Start today, no matter how small. You can absolutely do it.

Follow Brand Building Series here. I just published the first video setting up multiple social media accounts. The only way for this brand to grow is simply by publishing content, so this is step one in building the brand. Join and watch the first video below.

Watch the first documented video here

I just created these accounts, so there is no content yet. But this is what I’ll be sharing with you if you decide to follow my brand building journey. I’ll show you how I create content for this brand and build an audience over time.

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